What: Make Art Your Business: Exposure Alternatives for your Art
When: Tuesday, June 25, 2013, 6–7:30pm
Where: 934 Brannan St. (between 8th & 9th)
How Much: Free for SF Open Studios artists, ArtSpan members and SOMArts artists. $10 suggested donation from the general public, no one turned away, click here to register
Mainstream art galleries are not the only way to sell your artwork. In fact, many successful visual artists make most of their sales from alternative venues. Designed specifically for visual and spatial artists, this workshop will get you thinking outside of the gallery so you can find alternative spaces and strategies to expose and sell your artwork.
In this workshop you will learn: habits of highly effective artists, whether the gallery system is right for you, familiarity with types of venues (museums, galleries, non-art & alternative spaces), how your goals & type of art define your venue, and possible strategies for your art career.
Workshop presenter Martha Zlatar is a Creativity and Artist Success Coach and founder of ArtMatch. She has advised emerging and mid-career artists on realizing their artistic dreams for over 12 years. She coaches on clarity of vision, unleashing your creativity, embracing the business owner and the Artist within, time management, and many other issues relevant to artists and art entrepreneurs. Martha lectures on the Business of Art and Creativity at various art organizations in the Bay Area and at art business conferences. Originally from Colombia, with degrees in Marketing and an MBA, Martha’s eclectic background brings a fresh and new perspective to the art world and the arts community.
ArtSpan presents monthly 90-minute workshops designed to sharpen business and financial literacy for professional artists, prepare artists for exhibiting work inside and outside the studio, and encourage community between fellow artists and the public. Through these community events ArtSpan creates a platform for artists to thrive, fostering a Bay Area that values the arts.
The Make Art Your Business series is presented at SOMArts through participation in the Affordable Space Program, which provides below-market rental space, production and publicity assistance to nonprofit organizations. For more information visit our rentals page.